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RESUME / JAN 2022

Specialized Industries
Professional Services | B2b | Mid Market | Finance | Healthcare | Startups | Technology | Automotive | Education | Gaming

Specialities

Sales Leadership | Growth Strategies | Strategic Planning | User Experience | Omnichannel Strategy | Team Leadership | Process Improvement | Customer Experience | P&L Management | Business Planning

Jon Pielak

Results-focused digital executive with a drive for quality delivery and innovation. Deep experience and proven ability to lead successful emerging design, strategy and technology teams and products. Relied upon as a driver for consumer-centric technologies that generate new levels of market engagement and revenue channels.

Highly specialized in driving revenue goals through strategic sales, account leadership and creative integration of services and products. Expertise in implementing innovative team processes and increasing ROI on products and services with new approaches to engagement, retention and delivery.

Owner – Advisor / Empathic

2012-Current  Executive consultant and advisor to various marketing agencies and corporate clients looking to adapt in a digital / CX market. Board advisor on a number of startups. PE and VC portfolio due diligence. Product launch design and go-to-market strategy. Innovation consulting. Advise on high growth accounts.

President / Airfoil

2018-2021  P&L responsibility for half of the agency. Led three year strategic direction and planning, reorganizing much of the agency from the leadership team to functional groups and service lines. Led rebrand, sales restructure and leadership. Built digital agency, delivering all facets of digital marketing from paid media to inbound and ABM as well as UX and Content Marketing. Hubspot partner. Responsible for 2x YoY growth.

EVP – Managing Director – Partner / Mutual Mobile

2016-2017 Strategic advisor to CEO. Help to shape a more consultative agency. Restructure sales and account leadership, offerings, and go-to-market. Model a more innovation-led delivery across all accounts, driving growth and entrenchment.

VP of User Experience / North American Bancard

2014-2016 NAB was a client and needed permanent leadership. Lead design and product teams while advising executive group on CX prinicples. Responsible for competitive analysis of the POS space, guiding a transformation of the entire Pay Anywhere platform.

Managing Director – Partner / Vectorform

2010-2012  Oversight of all functional teams, all delivery. Responsible for elevating levels of service, account growth and sales performance. Recruitment of new key senior staff and investment partners. Primarily responsible for helping transition agency from a coding shop to an innovation consultancy.

Senior Associate / Plante Moran

2000-2010 Helped build a new Technology Consulting Practice focused on Microsoft enterprise solutions. UX and CX consultation with global enterprise clients. Considerable cross-serving with other industry and practice leaders, learning a variety of business and management disciplines.